You might not be familiar with their corporate name, but you’ve probably enjoyed their products. Wells Enterprises is the maker of some of the most popular ice cream brands ever—including Blue Bunny®, Bomb Pop®, Blue Ribbon Classics, and Halo Top®.
The company began in 1913 with a single delivery wagon and in the century since, Wells has proven their humble approach could lead to incredible success. The company has become the largest privately held, family-owned ice cream manufacturer in the US, and their Iowa-based production facility is the largest ice cream manufacturing plant in the world.
As the organization grew to meet ever-increasing demand, Wells added production, sales, and corporate support locations around the country—eventually reaching 4,000 employees. But for a company built on a culture of family and close-knit teams, keeping this growing staff connected became more difficult as the Wells Enterprises family stretched across the United States.
Complicating matters even more: The company’s on-prem phone system was becoming taxed beyond its limits, and the quality of the system’s calls—between coworkers and externally with customers and partners—was becoming unreliable.
